Of all the features that contributed to the application’s popularity and success, the most notable one is definitely the logo. While only a handful of companies personally offered a teleconference medium, Zoom entered the online video conferencing industry and surprised everybody with its user-friendly approach.

Zoom, much like Skype and Google Workspace, is a video conferencing software used through a mobile app, laptop, or computer desktop to attend online conference meetings, webinars, online interviews, and live chat. What was once a dream and a distant concept, video conferencing has become a regular part of most of our lives. Whether it’s a board meeting at work, an annual seminar, a farewell meeting, a socially distanced family gossip, or a weekend catch-up with friends, chances are that you’ve used this platform at some time or the other.

As virtual communication became the mode of life, online video conferencing platforms, particularly Zoom, became a household name. Almost overnight, people started attending schools and offices from their home to avoid the risk of contamination and transmission. The COVID-19 pandemic was a curse for sure, but it also brought about a whole world of opportunities for the tech industry. Here’s how the company worked on its brand identity and climbed the ladder to success. While only a handful of companies previously used a teleconference platform, Zoom quickly overtook the world with its user-friendly technology.

While the design has remained the same since its inception, there’s a story behind it.Īn easy, dependable cloud-based solution for video and audio conferencing, Zoom has a simple logo with basic design elements. The simple Zoom logo has become the company’s most unique branding feature.

What font is the zoom logo